Inverted Triangle was founded with a vision to help all companies, irrespective of size, to unlock the power of their brands and compete with the best in the business.

We believe in the power of collaboration, and our team is a network of professionals who are experienced and very well regarded in their fields. Professionals in the areas of Copywriting, Creative Design, Graphic Design, Video Content, etc., enable us to provide holistic solutions to our clients.

We also believe that two minds are better than one, and that combined experience works better than individual experience. In this spirit, we work with a number of experienced mentors. Highly placed and regarded in the corporate world, these individuals are kind enough to answer calls from us, and nudge us in the right direction when needed.

Why 'Inverted Triangle'?

The Inverted Triangle is a part of the symbology of the third eye chakra, Ajna in Yogic philosophy. The third eye is said to be that which seeks the truth in all things, and represents intuition and the ability to see with wisdom. The Inverted Triangle represents the flow of knowledge from the universe to the seed, where wisdom blossoms, and the growth of wisdom, leading to enlightenment.

This two-way flow of knowledge is what we seek to celebrate at Inverted Triangle.

About the Founders:

The founder, Karan Chawla, is a career marketer and brand strategy specialist who has managed 15 large media brands over the course of his career in full time jobs, and has consulted with over 65 companies across sectors like FMCG, Pharma, IT/ITeS, E-Commerce, Consulting and Retail in the areas of brand strategy and marketing communication in various capacities. Passionate about teaching and training, he teaches post graduate students at two different institutes, and has held sessions for close to 500 professionals and budding professionals.

In his free time, he reads, writes short stories, poems and a blog, travels, encourages people to build better connections with and conserve nature, indulges in extreme adventure sports and makes jokes. Lots of jokes.

Connect with Karan on LinkedIn here

Our co-founder, Manas Sareen, is a management maverick and has been associated with Inverted Triangle as a business catalyst. His career is spread across Live Entertainment, Brand Promotions, BFSI, Retail, Consultancy as well as Training domains. As a marketing professional he has been associated with various campaigns, both as a client and as an agency person. He brings on board an appreciation for maintaining the brand sanctity during marketing campaigns. This multi-domain experience as a brand as well as business person helps him in establishing a thought-bridge between the brand/ marketing and the sales functions thus complementing each other. An expert in brand activations he keeps a keen eye on the technological developments in the marketing world.

An avid music fan he listens to the best of everything under the sun. He loves to go on long drives while experiencing and experimenting the local cuisines.

Connect with Manas on Linkedin here